The award-winning beauty brand Fenty Beauty was founded by Rihanna to offer high-performance makeup for all skin types and tones. This modern and passionate beauty brand offers a range of beauty products ranging from foundations to bronzers, blushes to lipsticks, which are lightweight, offer buildable coverage and easy to combine with other products.
Nykaa, a destination of beauty and Fashion welcomes Fenty Beauty to the country. Fenty Beauty will debut at Nykaa's international boutique on March 7, 2024, offering a curated and affordable selection from Rihanna's beauty brand.
Nykaa will offer a line of best-selling Fenty Beauty products, including the iconic Pro Filt'r Soft Matte Longwear Foundation, Killawatt Freestyle Highlighter and the polishing product. Bomb Universal Lip Highlighter and more.
Fenty Beauty was founded to include people from all over the world. Expanding into India is very exciting because the more beautiful, recognized and empowered people feel, regardless of ethnicity, culture, color or style, the better." - Rihanna.
"We are happy to begin our partnership with one of the most innovative beauty brands and revolutionaries in the world. World, Fenty Beauty. The brand's philosophy of diversity and inclusion aligns perfectly with Nykaa's mission to democratize beauty for every Indian. We look forward to working closely with Fenty Beauty to bring the best of global beauty into the hearts and homes of our consumers. Anchit Nayar, MD & CEO, Nykaa Beauty.
When Rihanna developed her global makeup brand in 2017, Fenty Beauty launched with a vision of inclusivity and global reach at its core. With this latest expansion, Fenty Beauty becomes even more accessible to consumers across Nykaa's international operations.
Fenty Beauty offers a range of products Designed with Rihanna's vision to ensure people everywhere feel represented, with a focus on traditionally hard-to-match skin tones, formulas suited to all skin types, layer-loving textures and universal shades for all . Have fun. Fenty Beauty wants to redefine the rules with airy, buildable formulas in a global color palette for everyone. The skin-specific products are designed to work together to give everyone Rihanna's true method for amazing glow: Fenty Face. The Fenty Facial is Rihanna's secret to glowing—an artistic approach to makeup that Rihanna has tried behind the scenes, on stage, and in real life. Fenty Beauty can be ordered on the Nykaa app via Cross Border Store. Orders will be delivered directly to the consumer within 5-7 days of photo identification and address verification without incurring additional customs costs. All international orders are subject to a fixed shipping charge of Rs 500.
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